Monday 11 April 2011

HP ANNOUNCES NEW COST EFFECTIVE INK ADVANTAGE PRINTING SOLUTIONS


Everybody knows that inkjet printers are relatively cheap to own but expensive to maintain in a long run mainly due to the cost of replacement ink cartridges. Not for these new products from HP though. Designed to help home and small office users reduce their printing costs, the new HP Ink Advantage printing solutions line-up feature high-performing ink cartridges and all-in-one printers that are rather friendly to the wallet.
At only RM 27 per unit, the high-capacity HP 703 Black Deskjet Ink Cartridges is able to print up to 600 black pages which translate to only 4.5 sen per page. Its color counterpart - the 703 Tri-Color Deskjet Ink Cartridges - performs rather well too; at up to 250 color pages for the same RM 27 price tag. These cartridges are used in the new HP Deskjet Ink Advantage K209a All-in-One Printer that is capable of printing 29 pages per minute (ppm) in black and 23 ppm in color while keeping its price tag rather affordable at RM 319.
”Today’s announcement furthers HP’s leadership and commitment in offering our customers greater choice and quality and reliable printing at affordable prices. Home and small office customers can significantly reduce their printing costs when they choose HP Ink Advantage solutions,” - Bernard Chiang, Country General Manager, Imaging and Printing Group, HP Malaysia.
The new HP Ink Advantage printing solutions also features the new HP 704 Black and Tri-Color Deskjet Ink Cartridges that carry the same price tag as HP 703 cartridges but with a lower page yield. That being said, their performances are still not that far behind with a page yield of up to 480 black pages and 200 color pages respectively. These two cartridges are made for the new HP Deskjet Ink Advantage 2060 All-in-One Printer that is priced at RM 249.
The new HP Ink Advantage printers and ink cartridges are available in our market starting from this month onwards. To find out more about them, head on to www.hp.com.

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